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Government State
Car Film

To reduce disturbing statistics and alert people about the risks of alcohol combined with driving, this humorous 30-second TV commercial was created for State Government Permanent Public Policy of Rio de Janeiro city called “Lei Seca”. 

Film

An unusual driver-less car tries to run away from its owner who has been drinking. The message is communicated through the copy: “There is no car with a conscience. Do not drive, if you drink.”

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